A speaking event is a good way of initiating activism on human rights and democracy in Ethiopia. It helps spread awareness, raise funds, create publicity and build further grassroots activism campaigns.
Size of audience
Roughly estimate how many people you expect to attend the event. Are you interested in a diverse audience, or do you want to target a specific constituency. It is often difficult to predict the turnout precisely, so choose a venue that will allow for a larger or smaller audience.
Choice of location and timing
The larger the size of your expected audience, the more difficult it is to book a venue. So plan well in advance to ensure that the space is available when you need it. Pick a location that is easily accessible. Try to not have your event clash with other events in the area related to Ethiopian developments. Choose a day and time that is convenient for most people to attend.
Publicize your event well in advance. Allow at least two to three weeks of publicity. Place notices through flyers posted in Ethiopian cafes and restaurants (of course after asking the restaurant owners for permission).. Submit the announcement to to community and Ethiopian radio stations, and list your event in the calendars of relevant websites. Call and confirm that your materials were received. Include a name and number where people can reach you for more information or directions.
You also need to coordinate local press to cover the event, someone to be Master of Ceremony at the event, and, on occasion, modest accommodations for the speaker.
*Adapted with permission from FAIR (Fairness and Accuracy in Reporting)